Virtually connected 600 colleagues from across the globe to share ideas, challenge thinking and ensure alignment with the company vision, while injecting fun, excitement and inspiration into the experience.

• A bespoke online portal housed event information, hosted event sessions and captured data on attendee interaction
• Designed the event identity and creative across the online portal, screen graphics and video animations
• High quality broadcast streaming technology facilitated a live event experience
• All content was built entirely around the 2030 pharma vision to ensure company messaging was at the forefront at all times
• Gamification was enabled through the build of personalised digital across all touch points, which encouraged participation, connection, and ignited conversation amongst colleagues