
Producing the TOKEN2049 'unconference' for a discerning global crypto crowd
Design, produce and manage a two-day, in-person unconference style event for the crypto community, which would bring together the sector’s pioneers, influencers, early believers, and opinion leaders for a varied range of sessions, meet ups and workshops, and facilitate meaningful networking.
- Evolved the event’s format and capacity in line with changing COVID-19 restrictions.
- Developed a robust COVID-19 health and safety plan for all in-person attendees.
- Managed all show rehearsals, technical run-throughs and on-site crew.
- Produced and managed all TED Talk style keynotes, panels, discussions and soapbox sessions across two stages.
- Designed and built staging, which featured custom backdrops, LED walls and lighting.
- Handled the planning, logistics, installation, and operation of all technical equipment.
- Created an immersive 39-booth exhibition space, handled artwork production, exhibitor bookings and onsite management.
- Designed two custom booths within the space.
Developed roaming entertainment solutions, including interactive mirror men artists, LED drummers and llamacorns, the conference’s spirit animal. - Produced branded content including opening videos, video stings and transitions.
- Managed media assets such as presentations and show files.
- Designed, produced and installed all TOKEN2049 and sponsor branding.
- Managed a VIP Lounge, which featured a livestream of the main stage content.
- Handled the registration process, catering, and welcome drinks.
- Organised a speaker and sponsors dinner at an exclusive venue, complete with entertainment.